#10 CONFIDENCE COMES FROM THE EYES.
Let’s take a moment to digest this game-changing fact.
Tyra Banks coined the neologism ‘smize’ on America’s Top Model in 2009, meaning ‘to smile with your eyes’.
Peter Hurley the New York City headshot master invented ‘the squinch’ technique to illustrate the importance of this to a successful headshot session.
Appearing confident and approachable are the two essential elements of a successful headshot.
So, how do you squinch?
You work your bottom eyelid by lifting and tightening it a little.
You’re not squinting though. Squinting is working both top and bottom eyelids. We can bring the top eyelid down a tiny little bit, but we don’t want you to squint, that’s going to make you look confused or short-sighted, but bringing that bottom eyelid up just a little is going to make you appear confident. It’s one small action that yields BIG dividends.
You will have to practise this, just a little, but you’ll pick it up in no time at all.
Try it in the mirror before your headshot session.
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